Our father began with a small stall at the Victoria Market selling haircare products and pursuing his dream of creating his own family business. Working very early mornings through to late nights, 6 days a week. Four years later, with the business growing & succeeding we set up a salon at Pipeworks. We had six hair stylists working in the salon & continued to sell the most loved haircare brands of the 80’s. With continued success we opened our first brick & mortar store in 1995, with a second store opening in 1997. Our range of products grew and we became part of the community hub, building long lasting client relationships with hairdressers seeking quality products and value for their business.
2010: the retail game was changing and our children approached us with the idea of taking the business online, expanding from a small Victorian business to an accessible business Australia wide. With dedication, hard work and long hours we launched our very own website; www.pricecuts.com.au, stocking major salon brands such as Redken, L’Oreal, De Lorenzo and Schwarzkopf. By 2014, we had fully grasped and understood the online retail world and with this our customer base exploded, giving us the opportunity to give back to our customers offering a larger product range and best value possible.
In 2019, we decided to do a complete makeover of our online store, because hey, 2010 was so yesterday. We’ve expanded our product range from multiple industries, introduced new brands and invested in new payment services. We have completelty overhauled and optimised our functionality to serve a smoother and more enjoyable shopping experience for our customers.
We have restored pride in the pricecuts.com.au brand to give the people of Australia an online experience they trust, delivering quality, service & value. We have invested in significant changes to improve the customer experience. In 2019 & beyond, we remain committed to delivering consistently high quality products & customer service with successful long term partnerships with suppliers & great value for our customers.